Over a period of 14 months, I developed a new mannequin range specifically for Reebok. This range was designed to be unique to the brand and to better align with Reebok's athletic and modern image.

The process began with extensive research, where I sought out inspiration images and references that embodied the dynamic and active qualities of the Reebok brand. With a clear vision in mind, I collaborated with a talented German sculptor to bring these ideas to life in the form of mannequin designs that stood out both in aesthetics and functionality.

To ensure the highest quality and feasibility of production, I traveled to the manufacturing factory in China. There, I worked closely with the team to refine the technical aspects of the mannequins and ensure they met the brand's standards.

Finally, I presented the collection of over 20 unique poses to Reebok’s CEO, securing approval for the entire range. This project not only showcases my ability to manage complex design and production processes but also highlights my dedication to aligning creative work with brand identity and commercial goals.